Archive for July, 2009

5 Ways to Gain Free Publicity and Exposure for Your Home Business

Making Yourself Newsworthy

By Lin Grensing-Pophal

You think you’ve got a great story to tell, but how do you convince the media? And, once they call, what are the dos and don’ts that can help you get effective coverage?

Home-based businesses are typically closely aligned with a niche, more so than other small business.

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Why Postcard Marketing Works So Well In The Internet Age

Postcards from the Internet Edge
By Bob Leduc

You may be surprised to know that postcards produce better results today than they did before the development of the Internet.

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8 Tips for Getting and Giving Interviews to Promote Your Home Business

Tips to Being an Effective Talk Show Guest
By Marsha Friedman

Who doesn’t want to get the word out about their company, service, or product? Here are some tips that will help anyone get started in the race to attract attention from the broadcast media — radio and TV.

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Understand Female Buying Habits and Increase Your Home Business

Why you Should Focus More on Marketing Towards Woman By Ross Shafer If you are losing your market share or not meeting sales projections, chances are you aren’t relevant to the most important sex.

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